Consumerism has been driving industry improvements for many years, but its impact on hospitals and health systems remains fairly new. Patients with high deductible health plans (HDHPs) continues to rise. Ten or so years ago, only 55 percent of plans even had a deductible.

Today, HDHPs leave too many patients concerned about how they’ll afford the care they need. A recent poll showed that 62 percent of people are struggling to pay their medical bills, and delayed preventative care such as dental visits; 43 percent skipped physician-recommended tests or treatment; and 41 percent of patients didn’t fill their prescriptions.

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